I combine business and goodwill, designing products and services that are profitable while championing both people and planet.
Education
B.A. Design | B.A. Italian
UC Davis, with Honors
Phi Beta Kappa Honor Society
Languages
English — native
Italian — native
Spanish — conversational
Skills & Programs
Graphic design
Art direction
Creative direction
Video direction
Video production
Brand storytelling
Adobe Photoshop
Adobe Illustrator
Adobe InDesign
Adobe Premiere Pro
Adobe AfterEffects
Figma
Experience
Covariant | Lead Designer
Berkeley, June 2022 - September 2024
Acquired by Amazon Sept '24 • I was the first design hire on Covariant's marketing team, which when I joined, had just its brand foundations—a logo, a font and a color palette—so I matured these and developed the brand narrative and visuals that would effectively communicate Covariant’s position as the leader in AI Robotics.
As the one-person design team at a fast-growing AI startup, I was responsible for:
• Defining and executing brand strategy in collaboration with the CMO and marketing team.
• Producing all visual assets and systems across digital experiences, events and print. Creating extensive brand guides that define design at Covariant.
• Collaborating with and directing external partners in photo and video shoots, video production, event design and web design.
• Partnering cross-functionally with software, hardware and HR teams to influence design across the organization.
• Articulating a creative vision via design briefs, presentations and feedback sessions.
Cora | Graphic Designer
San Francisco, September 2017 - June 2022
I was an early employee at Cora, where we redefined the period care category while growing revenue 50-fold over a four-year period. I was part of the team that led the packaging design and launch campaigns for a range of products that has grown from two SKUs to over 90, all while conceptualizing and creating assets for multiple high-impact marketing campaigns annually.
As the sole designer on a 3-person team, key responsibilities included:
• Partnering across teams to create impactful work across all media, including web, email, social, print and packaging, with an emphasis on brand elevation and business goals.
• Providing art direction and feedback to external creative agencies and freelance designers.
• Expanding brand awareness that drives revenue by designing and maintaining all digital and print communication.
• Collaborating with cross-functional teams to develop packaging concepts for new products and producing print-ready artwork.
• Establishing design systems and expanding existing ones; maintaining brand standards across media.
Soil Life | Graphic Designer
Davis, May 2017 - May 2019
Responsible for designing all brand assets, including site and infographics that taught the public about soil’s relevance in fighting climate change.
Developed brand manual and worked closely with founder to define the brand strategy.
Jan Shrem and Maria Manetti Shrem Museum of Art | Visual Marketing & Communications Assistant
Davis, October 2014 - March 2017
Researched communication strategies; created email templates; and designed internal site for staff onboarding and access to resources.
Collaborated in recruiting, hiring and onboarding of the front-of-house team.
Summer 2016
Envisioned and ran a successful Kickstarter campaign, raising 250% of the funding goal, and fulfilling and shipping orders to 74 backers ahead of time.
Center for Design in the Public Interest | Design and Research Intern
Davis, September 2015 - March 2016
Researched and designed assets that helped doctors better communicate with and treat patients who suffered from chronic pain.
Zicasso, Inc. | Design Intern
Mountain View, June - September 2015
Updated and maintained site design, focusing on customer acquisition.
Designed sites for partner companies and created video tutorials to help other partners create their own sites.
Global Ambassadors Mentorship Program | Lead Mentor
Davis, March 2014 - March 2016
Consulted and mentored international students on navigating life in the US; and worked with peers on relevant guides and mentorship materials.
Earned promotion after a year to become one of three Leads who advised new ambassadors while also continuing to mentor incoming students.
Led recruiting efforts for incoming Ambassador cohorts.