Work / Covariant

Covariant brand guides

Company
Covariant
Year
2023
Role
Lead designer, in-house
Scope
Branding

I spent my first year at Covariant understanding and developing the brand beyond its initial building blocks: the logo, colors and the idea of the background flow.

I then created three brand guides to codify every aspect of the brand: an overall guide, a video guide and an event guide.

Overall brand guide

Video guide

Event guide

Credits

Creative direction
Elisa Massenzio
Initial branding
Pentagram
Studio MassenzioThe full Covariant story