Cora Rebrand: Customer Email Flows

As part of a full rebrand that involved the creation of a new logo, color palette, typography, photography and tone-of-voice, naturally the email flows needed to be updated as well. I worked closely with the marketing team to update all emails in our Welcome, Browse Abandon, Post-Purchase, Long-Term engagement flows, and more. Below are a few of the emails, which are all modular and can be used as templates.

Art direction and design: Elisa Massenzio
Photography: Molly Matalon

Designed using Figma.