Work / Waabi
Waabi fractional design
Waabi is pioneering physical AI, developing a single AI model that acts as the brain for autonomous trucks and robotaxis.
As Waabi's go-to design resource, I partnered with the team to bring concepts to life across brand, events and digital media, so they had high-quality creative whenever the need came up.
As a brand designer, Elisa combines strategic thinking, creative talent, and efficient execution in every project, setting a high standard. Her collaborative approach and thoughtful listening skills ensure her designs are both stunning and aligned with business objectives.
I know that if Elisa is working on something it will be of the highest quality, and the process for production will be tightly managed even in the most dynamic of situations!
Credits
- Asset design
- Elisa Massenzio
- Brand system
- Manual